Microdrama series

A series your audience comes back for.

Short vertical episodes of about two minutes, each ending on a cliffhanger. Your brand gets a story people choose to follow, one episode at a time.

9:16 vertical~2 min per episodeEN · FR captions1 episode a week

The Owner, Episode 1. A studio original, made to show the format.

The Owner · Season 1

Watch the series.

A night cleaner, a boardroom, and a deal nobody saw coming. Two episodes are out. The third is in production.

  • Episode 12:03

    The Owner

    A night cleaner is humiliated on the 42nd floor. Two hours later, the board meets its new majority owner. It's her.

  • Episode 21:43

    Friday

    She gave him until Friday. It's Friday, and his wife has a secret of her own.

  • Coming soonThe Money
    Episode 3

    The Money

    Coming soon.

Why a series

One ad gets skipped. A series gets followed.

  • Viewers choose to watch.

    Each episode is two minutes of attention someone asked for, instead of six seconds they tried to skip.

  • The cliffhanger builds your audience.

    People follow your account to see what happens next. That audience is yours, episode after episode.

  • One production feeds your ads.

    Every episode cuts down into teasers and short ads, so the series keeps paying after release.

The proof

How The Owner is built

18 shots, 4 characters, 3 locations, about two minutes. Five devices do the storytelling, so the episode works even with the sound off.

Before: cold light, no power.
After: gold light, 51%.
Episode 2: the tag device returns.
  1. The light tells the power.

    Cold light for whoever has none, gold for whoever holds it. The two flip at the reveal, and viewers feel it before a word is said.

  2. A tag that turns the story.

    One graphic carries the twist, and it becomes the series' signature.

    Night cleaner · 3 yearsMajority owner · 51%
  3. Phones carry the plot.

    Alerts and a 51% ring deliver the stakes, so a muted viewer still follows.

  4. An end card that asks for the next episode.

    Freeze, a gold slash, "Episode 2 · Friday".

  5. Captions built for silent viewing.

    Word by word, with the spoken word highlighted.

Behind the scenes

How we made it.

No camera, no cast, no set. Every frame is generated. The craft is in keeping four people looking like themselves for two minutes, then cutting it like a drama.

  1. 01

    Script and beats

    One page, timed to the second: the hook at 0:00, the threat at 0:23, the turn at 0:36, the reveal at 1:06, the cliffhanger at 1:50.

    18 shots4 characters3 locations
  2. 02

    A sheet for every character

    Each character gets one reference sheet: the face on the left, the full wardrobe on the right, on a plain grey background. Elena has two, the cleaner and the owner. Sets and props get their own.

    6 cast sheets5 sets4 props
  3. 03

    Scenes in long takes

    Each episode is generated as five scenes of 12 to 30 seconds, with the dialogue and the lip sync in the same pass, so the acting stays continuous inside a scene.

    5 scenes per episodedialogue in the same pass
  4. 04

    The edit

    Then it becomes a drama: the cold and gold grade, the status tag, word-by-word captions, sound design and music, mixed for phones.

    gradecaptionssoundgraphics
  5. 05

    The next episode reuses everything

    Episode 2 kept every sheet and added one character, Claire, and two sets. That is why a season can ship one episode a week.

    +1 character+2 sets
  • Coming soonBehind the scenes

A vertical making-of video is on its way.

The cast

Elena Voss, Night cleaner
Elena Voss · Night cleaner
Elena Voss, Majority owner
Elena Voss · Majority owner
Marcus Reed, Floor manager
Marcus Reed · Floor manager
Priya Nair, Assistant
Priya Nair · Assistant
Walter Hale, Chairman
Walter Hale · Chairman
Claire Hale Reed, Episode 2
Claire Hale Reed · Episode 2

Sets and props

The 42nd floor
The 42nd floor
The closet
The closet
The boardroom
The boardroom
The kitchen
The kitchen
The cup
The cup
The keycard
The keycard
Your brand

Your product gets a role in the plot.

The product earns its place in the story. Here is how three kinds of brands would sit inside The Owner.

  • A fashion brand

    The ivory suit waiting in her locker: the moment she becomes the owner.

  • A bank or a finance app

    The notification that tells Marcus the new owner arrives today.

  • A security or workplace brand

    The black keycard that opens the boardroom.

The offer

Start with a pilot. Continue one episode at a time.

Pilot episode
FromUS$3,200

Delivered in 10 business days

  • The series bible: characters, world and a five-episode arc
  • Your characters and locations built once, kept consistent across the season
  • The title and graphics package, reused in every episode
  • Episode 1, about two minutes, 9:16
  • 2 teasers of 15 seconds
  • Captions in English and French
  • 2 rounds on the script, 2 rounds on the edit
Each episode after the pilot
US$2,000

One episode a week

  • One episode, about two minutes, 9:16
  • 1 teaser of 15 seconds and a cover image
  • Captions in English and French
  • 2 rounds on the edit
A five-episode season: US$11,200The pilot plus 4 episodes.
  • Every episode is delivered in three versions: English captions, French captions and clean. Subtitle files (SRT and VTT) are included.
  • Episodes run up to 2 min 15; longer runs are priced at US$20 per second.
  • Timelines start once the script is approved and pause while we wait for your feedback.
How it works

From a call to a season.

  1. 15-minute call

    Your audience, your product, the feeling you want people to keep.

  2. Bible and script

    We write the world and the first episode. Nothing is produced until you approve it.

  3. Pilot

    Delivered 10 business days after you approve the script.

  4. Release and measure

    You post, we read the numbers with you.

  5. The season

    Then one episode a week, ordered as you go.

What we measure

  • How many viewers stay past the first three seconds
  • How many watch Episode 1 to the end
  • New followers per 1,000 views
  • Comments asking for the next part

Is a series right for you?

A good fit if

  • You sell to people who scroll: fashion, beauty, food and drink, retail, apps, hospitality
  • You want an audience that returns, beyond a single sale
  • You have a budget to boost the episodes. A series on a small account needs a push to be seen.

Probably not, if

  • You need every dollar tied to a sale this month
  • Your buyers are a handful of specialists in one industry
Questions

Before you book.

Do you use actors?
No. Every character is generated and built to stay the same from episode to episode. No real person's face or voice is used without written consent.
Who owns the series?
Once paid, you can use the episodes everywhere, worldwide, with no time limit. The characters and the world are yours. Our working files and methods stay with us.
Which platforms?
TikTok, Instagram Reels and YouTube Shorts, plus your site and your ads.
Can the series be in French?
Yes. Captions come in English and French. A full French voice version can be added per episode.
How fast is it?
The pilot takes 10 business days after the script is approved. Then one episode a week.
Do you label the content as AI?
Yes, we follow each platform's labelling rules.
Can we stop after the pilot?
Yes. The pilot is a complete episode and a complete bible. You decide on the next episodes with real numbers in hand.

Give your audience a reason to come back.

Tell us who you want to keep watching. We'll come back with a story idea and the first episode's plan.

Video
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